Survey on Starbucks Singapore Website

Thank you for participating in this survey. We're brewing up some nifty upgrades to the website to improve your experience on your next visit. It will only take about 3 - 5 minutes to complete the survey. Your feedback is very important to us and will be kept confidential.

	Not Important	Less Important	Neutral	Somewhat Important	Very Important
Online exclusive promotions or rewards	Online exclusive promotions or rewards Not Important	Online exclusive promotions or rewards Less Important	Online exclusive promotions or rewards Neutral	Online exclusive promotions or rewards Somewhat Important	Online exclusive promotions or rewards Very Important
Information about the latest coffee offerings and innovations	Information about the latest coffee offerings and innovations Not Important	Information about the latest coffee offerings and innovations Less Important	Information about the latest coffee offerings and innovations Neutral	Information about the latest coffee offerings and innovations Somewhat Important	Information about the latest coffee offerings and innovations Very Important
Exploring the full menu of drinks and food	Exploring the full menu of drinks and food Not Important	Exploring the full menu of drinks and food Less Important	Exploring the full menu of drinks and food Neutral	Exploring the full menu of drinks and food Somewhat Important	Exploring the full menu of drinks and food Very Important
Accessing your Starbucks Rewards™ account	Accessing your Starbucks Rewards™ account Not Important	Accessing your Starbucks Rewards™ account Less Important	Accessing your Starbucks Rewards™ account Neutral	Accessing your Starbucks Rewards™ account Somewhat Important	Accessing your Starbucks Rewards™ account Very Important
Store location information and operating hours	Store location information and operating hours Not Important	Store location information and operating hours Less Important	Store location information and operating hours Neutral	Store location information and operating hours Somewhat Important	Store location information and operating hours Very Important
Viewing the latest merchandise and collectibles	Viewing the latest merchandise and collectibles Not Important	Viewing the latest merchandise and collectibles Less Important	Viewing the latest merchandise and collectibles Neutral	Viewing the latest merchandise and collectibles Somewhat Important	Viewing the latest merchandise and collectibles Very Important
Connecting with customer support	Connecting with customer support Not Important	Connecting with customer support Less Important	Connecting with customer support Neutral	Connecting with customer support Somewhat Important	Connecting with customer support Very Important

Not Important

Less Important

Neutral

Somewhat Important

Very Important

Online exclusive promotions or rewards

Online exclusive promotions or rewards Not Important

Online exclusive promotions or rewards Less Important

Online exclusive promotions or rewards Neutral

Online exclusive promotions or rewards Somewhat Important

Online exclusive promotions or rewards Very Important

Information about the latest coffee offerings and innovations

Information about the latest coffee offerings and innovations Not Important

Information about the latest coffee offerings and innovations Less Important

Information about the latest coffee offerings and innovations Neutral

Information about the latest coffee offerings and innovations Somewhat Important

Information about the latest coffee offerings and innovations Very Important

Exploring the full menu of drinks and food

Exploring the full menu of drinks and food Not Important

Exploring the full menu of drinks and food Less Important

Exploring the full menu of drinks and food Neutral

Exploring the full menu of drinks and food Somewhat Important

Exploring the full menu of drinks and food Very Important

Accessing your Starbucks Rewards™ account

Accessing your Starbucks Rewards™ account Not Important

Accessing your Starbucks Rewards™ account Less Important

Accessing your Starbucks Rewards™ account Neutral

Accessing your Starbucks Rewards™ account Somewhat Important

Accessing your Starbucks Rewards™ account Very Important

Store location information and operating hours

Store location information and operating hours Not Important

Store location information and operating hours Less Important

Store location information and operating hours Neutral

Store location information and operating hours Somewhat Important

Store location information and operating hours Very Important

Viewing the latest merchandise and collectibles

Viewing the latest merchandise and collectibles Not Important

Viewing the latest merchandise and collectibles Less Important

Viewing the latest merchandise and collectibles Neutral

Viewing the latest merchandise and collectibles Somewhat Important

Viewing the latest merchandise and collectibles Very Important

Connecting with customer support

Connecting with customer support Not Important

Connecting with customer support Less Important

Connecting with customer support Neutral

Connecting with customer support Somewhat Important

Connecting with customer support Very Important

Survey on Starbucks Singapore Website

Question Title

1. How often do you visit the Starbucks website?

Question Title

2. Do tell us how important these features are to your website experience.

Question Title

3. What other features, not listed above, are important to your web viewing experience?

Question Title

4. How do you come to hear of promotions at Starbucks? Check all that apply.