Nominate the Emerging Restaurant Brands of 2021

1. Nomination Survey

Emerging Brands exhibit a strong promise of potential growth and often embrace progressive developments that are innovative and unique. They generate excitement - consumers want to 'discover' them and they feel ownership as the brands grow. What brands will emerge in 2021?

Your opinion is important! Please take approximately 2-10 minutes to share it by filling out this short survey. Only 1 question is required, although your answers to any remaining questions will enhance our research. Results will be used to help us compile Fishbowl's annual Emerging Brands Report - one of the most exciting publications of the year. Please submit your response by January 10, 2021. Thank you for your time and thoughtful answers.

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* 1. When you think of the concept of EMERGING BRANDS for the upcoming year, what brands come to mind? For this study we will focus on US-based brands with at least 5 units and no more than 75 units (thresholds may change slightly in the final report). Please nominate at least one brand.

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* 2. In your opinion, what factors make a restaurant an 'EMERGING BRAND'? Please rank these in the order that YOU think is most important (and write in any that you feel are missing - see Question 4). Please rank from 1 to 8 (1 is the most important, 8 is the least important).

Safe. Comprehensive approach to Covid-19 safety protocol.

Healthy. Focused on health - ie, allergy-aware, nutrition-focused.

Technologically Advanced. Ease of online ordering, loyalty and mobile apps, kiosk order/pay, etc.

Responsible. Takes care of employees, gives back to communities.

Innovative. Forward-thinking concepts and overall theme, presentation or flavor profiles (new, unique combinations, ingredients, etc).

Environmentally Aware. Sustainable food, farm to table, local and community focused.

Personalized. Knows my preferences from order history and makes personalized suggestions for products and promotions.

Immersive. Offers an "experience" - not just a meal. A dining event that is out of the ordinary.

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* 3. Thank you for ranking the options above. What additional factors would you add to this list? Name any additional factors that contribute to make a brand "emerging".

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* 4. Please share any additional thoughts on the topic of Emerging Brands for 2020.

25% of survey complete.