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An organization’s readiness is driven by an ability to embrace and manage change... And today, change is becoming more challenging for brands attempting to avoid disruption.

The purpose of this study is to identify how your organization ranks in being future proofed. The information provided in this study will remain confidential and will only take about five minutes to complete.

A score will be provided at the completion of this survey indicating your organization's future readiness for change, which will also include a list of implications and suggested next steps.

Upon completion, you will also receive access to SLD's Guide to Future Readiness Workbook.

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First, we want to understand your current business environment.
 

First, we want to understand your current business environment.<br>
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* 1. Which industry do you operate within?

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* 2. Please identify your company role.

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* 3. Please identify your top most pressing organizational issues/imperatives

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* 4. What is your organization’s current planning process? (Please identify the most appropriate)

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* 5. What is your organization's level of market competitive readiness for the next five to ten years?

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* 6. How prepared is your organization to respond to competition over the next ten to fifteen years?

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* 7. Please rate the following needs for change:

  Strongly Disagree Somewhat Disagree Neither Agree nor Disagree Somewhat Agree Strongly Agree
Our organization needs to change
I know what the vision for change looks like
I am aware of the reasons why change is needed
The scope of the proposed change is appropriate and achievable
There are a number of good rational reasons for change
Senior managers are committed to making change
Our organization has the necessary skills and knowledge to make change work
Change is well planned
Staff have the skills to manage change
We are exploring an alternative business model

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We want to determine your level of understanding about the definition and role of STRATEGIC FORESIGHT.

We want to determine your level of understanding about the definition and role of STRATEGIC FORESIGHT.

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* 8. Please identify the most appropriate definition of Strategic Foresight.

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* 9. How often do you implement or would consider initiating a strategic foresight initiative?

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* 10. Who in the organization is or should be involved in the development of a strategic foresight plan?

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* 11. Who in the organization is or should be involved in the development of a strategic foresight plan?

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* 12. What is the biggest challenge in implementing a strategic foresight process?

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* 13. What is the perceived value of strategic foresight?

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* 14. How important is it to have outside advice and input in developing your strategic foresight plan?

  Extremely Unimportant Unimportant Unsure Important Extremely Important
Having an outside strategic foresight consultant lead the process
Rely on external research firms for insights and validation
Leverage your advertising agency in the process
Leverage your design and branding firm in the process

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* 15. Before you view your score, please fill out the following form if you would like to be emailed SLD's Future Readiness Workbook.

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