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* 1. MURRAY HILL CENTER A NATIONAL MARKET RESEARCH COMPANY HAS BEEN COMMISSIONED TO INTERVIEW PARTICIPANTS FOR AN UPCOMING PROJECT. IF YOU ARE INTERESTED PLEASE ANSWER ALL OF THE QUESTIONS

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* 2. Are you or any members of your immediate family employed by or retired from any firm involved in the following industries?

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* 3. Are you...

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* 4. What is your age? 

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* 5. Have you attended any focus group discussions or participated in any market research lasting longer than 15 minutes in the last 12 months?

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* 6. For our study, we need to speak to people of different ethnic backgrounds. Which of the following ethnic backgrounds do you consider yourself?

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* 7. Are you employed by a company that owns/leases 1- 5 motorized or commercial vehicles used for business purposes?

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* 8. Are you an individual who owns as well as operates his own commercial diesel van or truck equipment used in business for the purpose of earning income?

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* 9. Are you employed by a company that owns/leases more than 5 motorized or commercial diesel vehicles vans or trucks used for business purposes?

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* 10. Are you the primary driver for a light duty diesel truck that is used for personal purposes? By light duty, we mean i.e., FordF 250, Ford F 350 Super Duty, Dodge RAM, Nissan Titan, GM/GMC Silverado/Canyon


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* 11. What kind of fuel is typically used for your vehicle(s)?

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* 12. What manufacture or brand of trucks or equipment do you own, lease or manage? 

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* 13. Which of the following best describes your involvement in the purchase decision of heavy duty motor oil?

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* 14. Which of the following best describes your involvement in the brand decision of heavy duty motor oil?

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* 15. Now, I am going to read a list of products that can be used in the regular maintenance of your vehicle(s). Please tell me which products you are currently using?

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* 16. How many bottles of heavy duty motor oil have you purchased in the past YEAR? ____#

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* 17. You mentioned that you currently use heavy duty diesel motor oil. Which brand do you typically purchase for your vehicle(s) most often?

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* 18. What is the name of the product?

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* 19. And what’s the viscosity?

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* 20. And what is the current API specification of the Heavy Duty Diesel Motor Oil that you purchase?

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* 21. Now. I’d you to take a moment to tell me, if you were to write a book/movie about your life, what would it be about,           who would be the other characters, what would an exciting chapter be about, what would it's title be, etc?

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