Has the Stretch Match Been Oversold?

With a stretch match, rather than offering a 50 cent match on every dollar contributed to a 401(k) plan up to 5% of a participant’s salary, a sponsor might offer 25 cents on every dollar up to 10% of salary for the same cost. The idea is, of course, that participants – whose rates have traditionally clustered around the rate of employer match - will be inclined to “stretch” their own rate of savings to the higher level in order to get the full match.

However, a recent report from Vanguard, based on a study of some 328 voluntary enrollment plans suggest that a stretch match may not fare as well.  In fact, plans with a 100% match had participation rates that were 20% to more than two times higher than the plans that stretch the same match value to a higher threshold.

Now, in fairness, the study wasn’t exactly apples to apples – there are lots of differences in plans, workforces, income levels, and geography that could have contributed to the study outcomes.  It does, however, raise the question; are participants “wise” to the impact of the match scaling – and if it really is an effective way to increase deferrals.

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* 1. Do any of the plans you work with use a stretch, or tiered match?

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* 2. If so, has their match always been configured this way, or did they change it at some point?

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* 3. Do you find that the stretch match "works", in terms of encouraging higher rates of deferrals?

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* 4. Do you find that the stretch match "works", in terms of "stretching" employer contribution dollars?

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* 5. Have you recommended a stretch match to any of your plan sponsor clients or prospects?

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* 6. Any other comments on the stretch match, converting to stretch matches, the potential disadvantages of a stretch match, the cost efficiency of a stretch match, or life in general?

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* 7. What is your role working with retirement plans?

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* 8. What size plans do you PRIMARILY work with?

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* 9. Suggestions for future survey questions?

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* 10. All responses are anonymous and confidential, of course - but if you'd like me to know who you are, or allow for a response, you can leave your email below...

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