State of Insurance Marketing Survey - Sponsored by Aartrijk Question Title * Which of the following best represents the company you work for? Commercial lines P&C carrier Personal lines P&C carrier Multiline P&C carrier Health or life carrier Reinsurance carrier or broker MGA, program administrator or wholesaler Independent agency or brokerage Insurance industry vendor/partner Other (please specify) Question Title * For each of the following marketing-related functions please indicate how your organization staffs (select all that apply)? There is a team for this There are individuals in this role but no team There is no team or individual for this Competitive intelligence Competitive intelligence There is a team for this Competitive intelligence There are individuals in this role but no team Competitive intelligence There is no team or individual for this Marketing analytics Marketing analytics There is a team for this Marketing analytics There are individuals in this role but no team Marketing analytics There is no team or individual for this Voice of the customer/ Customer experience Voice of the customer/ Customer experience There is a team for this Voice of the customer/ Customer experience There are individuals in this role but no team Voice of the customer/ Customer experience There is no team or individual for this Brand management Brand management There is a team for this Brand management There are individuals in this role but no team Brand management There is no team or individual for this Website design Website design There is a team for this Website design There are individuals in this role but no team Website design There is no team or individual for this Innovation Innovation There is a team for this Innovation There are individuals in this role but no team Innovation There is no team or individual for this Product marketing Product marketing There is a team for this Product marketing There are individuals in this role but no team Product marketing There is no team or individual for this Primary market research Primary market research There is a team for this Primary market research There are individuals in this role but no team Primary market research There is no team or individual for this Graphic design Graphic design There is a team for this Graphic design There are individuals in this role but no team Graphic design There is no team or individual for this Events Events There is a team for this Events There are individuals in this role but no team Events There is no team or individual for this Public and media relations Public and media relations There is a team for this Public and media relations There are individuals in this role but no team Public and media relations There is no team or individual for this Marketing-communications Marketing-communications There is a team for this Marketing-communications There are individuals in this role but no team Marketing-communications There is no team or individual for this Question Title * What are the top 5 challenges you face in your role? Please rank by order of importance (high to low). Next
