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2024 Canadian Pizzeria Operator Survey

Canadian Pizza magazine is reaching out with a key survey to allow trend
analysis and to check in on the status of the Canadian pizzeria operator.

The survey is being conducted by Canadian Pizza’s parent company,
Annex Business Media. No other party will see the raw data,
and results will be reported in aggregate only.

Please provide your name and email upon completing the survey
for a chance to win a $200 Canadian Tire gift card.
1. Which ONE of the following best describes your primary business?
*This question is required.
2. Which of the following BEST describes your title or job function?
*This question is required.
3. In which province or territory is your pizzeria incorporated?
4. How old are you?
*This question is required.
5. Pick One Concept Type: *This question is required.
6. What was your approximate gross annual sales volume last year (systemwide)? *This question is required.
7. Which of the following additional revenue streams are currently generating the best ROI for your pizzeria? Check all that apply. *This question is required.
8. If you partner with third-party delivery companies, how much of your overall sales comes from third-party delivery? *This question is required.
9. How much of your total sales over the past 12 months has come from online ordering? *This question is required.
10. What is your bestselling pizza?
11. What is your bestselling (non-pizza) menu item?
12. What is the most important pizzeria business trend?
13. How have customer habits changed over the past year?
14. How does your restaurant approach sustainability and environmental concerns?
15. By how much have you increased your menu prices from July-December 2024?
16. How many employees do you have? *This question is required.
17. What is your average hourly employee pay rate in dollar amount?
(Write in number amount including decimal points. Example: 15.00)
18. What is your average labour cost (as a percentage of your revenue)?
*This question is required.
19. In the past year, how has your hourly employee pay rate changed?
*This question is required.
20. What current strategies for attracting new employees are most successful for your business? Please include all that apply:
In five words or less, please sum up your plans for 2025.
Thank you for being counted and helping us take stock of the pizza industry in Canada! Please click here to enter your pizzeria in our draw to give away a $200 Canadian Tire gift card.
About Canadian Pizza magazine: Published 6 times a year, Canadian Pizza magazine is the voice of the Canadian independent pizzeria. We provide the Canadian pizza industry with a responsible and insightful trade journal that delivers the latest information on market trends, research, innovations, new products and current events.

About the Canadian Pizza Summit: Launched in 2012, the Canadian Pizza Summit is hosted by the Canadian Pizza team to help pizzeria owners, operators and their teams learn, network, shop, and take in – as a competitor or observer – our exciting, prestigious Chef of the Year competition, which has been recognizing top pizzerias since 2003.

About Annex Business Media: Annex is made up of a collection of over 60 forward-thinking media brands, all of which are built to serve Canadian industries with timely and relevant information and resources. We’ve got the content and platforms necessary to keep you connected and informed with the latest developments in your field.
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