Ecommerce COVID-19 Pulse Check

We will gather and share the collective pulse on what is happening in the Ecommerce world as a result of the COVID-19 virus.

We'll send an email every day with the results to the people who have responded.

SHARE THIS SURVEY WITH OTHER MARKETERS AND ECOMMERCE FOUNDERS!

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* 1. What is your email address:

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* 2. What country is your business headquartered in?

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* 3. What country is your manufacturing based in?

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* 4. Are you a B2B or B2C business

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* 5. Which of the following categories mostly represents what you primarily sell?

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* 6. Pre-Coronavirus, where did you sell your products? (select all that apply)

Your online Ecommerce store

Wholesalers (ex. Costco)

Your brick & mortar store

Amazon

Other marketplaces (ex. Etsy, Ebay)

Third-party retailers (ex. Sephora, Macy’s, Target)

Third-party retailers online (ex. Sephora.com, Macys.com, Target.com)

Other (please specify)

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* 7. Since Coronavirus, how have your sales changed across the following channels? (select all that apply)

	Stopped entirely	Decreased a lot	Decreased a little	No change	Increased a little	Increased a lot	N/A
Your online ecommerce store	Your online ecommerce store Stopped entirely	Your online ecommerce store Decreased a lot	Your online ecommerce store Decreased a little	Your online ecommerce store No change	Your online ecommerce store Increased a little	Your online ecommerce store Increased a lot	Your online ecommerce store N/A
Wholesalers (ex. Costco)	Wholesalers (ex. Costco) Stopped entirely	Wholesalers (ex. Costco) Decreased a lot	Wholesalers (ex. Costco) Decreased a little	Wholesalers (ex. Costco) No change	Wholesalers (ex. Costco) Increased a little	Wholesalers (ex. Costco) Increased a lot	Wholesalers (ex. Costco) N/A
Your brick & mortar store	Your brick & mortar store Stopped entirely	Your brick & mortar store Decreased a lot	Your brick & mortar store Decreased a little	Your brick & mortar store No change	Your brick & mortar store Increased a little	Your brick & mortar store Increased a lot	Your brick & mortar store N/A
Amazon	Amazon Stopped entirely	Amazon Decreased a lot	Amazon Decreased a little	Amazon No change	Amazon Increased a little	Amazon Increased a lot	Amazon N/A
Other marketplaces (ex. Etsy, Ebay)	Other marketplaces (ex. Etsy, Ebay) Stopped entirely	Other marketplaces (ex. Etsy, Ebay) Decreased a lot	Other marketplaces (ex. Etsy, Ebay) Decreased a little	Other marketplaces (ex. Etsy, Ebay) No change	Other marketplaces (ex. Etsy, Ebay) Increased a little	Other marketplaces (ex. Etsy, Ebay) Increased a lot	Other marketplaces (ex. Etsy, Ebay) N/A
Third-party retailers (ex. Sephora, Macy’s, Target)	Third-party retailers (ex. Sephora, Macy’s, Target) Stopped entirely	Third-party retailers (ex. Sephora, Macy’s, Target) Decreased a lot	Third-party retailers (ex. Sephora, Macy’s, Target) Decreased a little	Third-party retailers (ex. Sephora, Macy’s, Target) No change	Third-party retailers (ex. Sephora, Macy’s, Target) Increased a little	Third-party retailers (ex. Sephora, Macy’s, Target) Increased a lot	Third-party retailers (ex. Sephora, Macy’s, Target) N/A
Third-party retailers online (ex. Sephora.com, Macys.com, Target.com)	Third-party retailers online (ex. Sephora.com, Macys.com, Target.com) Stopped entirely	Third-party retailers online (ex. Sephora.com, Macys.com, Target.com) Decreased a lot	Third-party retailers online (ex. Sephora.com, Macys.com, Target.com) Decreased a little	Third-party retailers online (ex. Sephora.com, Macys.com, Target.com) No change	Third-party retailers online (ex. Sephora.com, Macys.com, Target.com) Increased a little	Third-party retailers online (ex. Sephora.com, Macys.com, Target.com) Increased a lot	Third-party retailers online (ex. Sephora.com, Macys.com, Target.com) N/A

Other (please specify)

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* 8. Once stay-at-home orders are lifted and the pandemic eases, where do you plan to sell your products? (select all that apply)

Your online Ecommerce store

Wholesalers (ex. Costco)

Your brick & mortar store

Amazon

Other marketplaces (ex. Etsy, Ebay)

Third-party retailers (ex. Sephora, Macy’s, Target)

Third-party retailers online (ex. Sephora.com, Macys.com, Target.com)

Other (please specify)

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* 9. Pre-coronavirus, where did you market your store and products? (select all that apply)

Your website

SMS

Google SEM

Paid Instagram

Paid Facebook

Paid Twitter

Paid Linkedin

Direct Mail

Other (please specify)

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* 10. Since coronavirus, how has your investment (time or dollars) changed for each channel?

	Stopped entirely	Decreased a lot	Decreased a little	No change	Increased a little	Increased a lot	N/A
Your website	Your website Stopped entirely	Your website Decreased a lot	Your website Decreased a little	Your website No change	Your website Increased a little	Your website Increased a lot	Your website N/A
Email	Email Stopped entirely	Email Decreased a lot	Email Decreased a little	Email No change	Email Increased a little	Email Increased a lot	Email N/A
SMS	SMS Stopped entirely	SMS Decreased a lot	SMS Decreased a little	SMS No change	SMS Increased a little	SMS Increased a lot	SMS N/A
Google SEM	Google SEM Stopped entirely	Google SEM Decreased a lot	Google SEM Decreased a little	Google SEM No change	Google SEM Increased a little	Google SEM Increased a lot	Google SEM N/A
Paid Instagram	Paid Instagram Stopped entirely	Paid Instagram Decreased a lot	Paid Instagram Decreased a little	Paid Instagram No change	Paid Instagram Increased a little	Paid Instagram Increased a lot	Paid Instagram N/A
Paid Facebook	Paid Facebook Stopped entirely	Paid Facebook Decreased a lot	Paid Facebook Decreased a little	Paid Facebook No change	Paid Facebook Increased a little	Paid Facebook Increased a lot	Paid Facebook N/A
Paid Twitter	Paid Twitter Stopped entirely	Paid Twitter Decreased a lot	Paid Twitter Decreased a little	Paid Twitter No change	Paid Twitter Increased a little	Paid Twitter Increased a lot	Paid Twitter N/A
Paid Linkedin	Paid Linkedin Stopped entirely	Paid Linkedin Decreased a lot	Paid Linkedin Decreased a little	Paid Linkedin No change	Paid Linkedin Increased a little	Paid Linkedin Increased a lot	Paid Linkedin N/A
Direct Mail	Direct Mail Stopped entirely	Direct Mail Decreased a lot	Direct Mail Decreased a little	Direct Mail No change	Direct Mail Increased a little	Direct Mail Increased a lot	Direct Mail N/A

Other (please specify)

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* 11. How are your sales being affected?

They are going up

They are going down

They are the same

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* 12. If up or down, why are your sales being affected? (select all that apply)

Rising unemployment means our consumers have less available money to spend with us

Changes in what consumers are buying: they're not currently purchasing the things we sell

Changes in what consumers are buying: they're purchasing more of the things we sell

Economic uncertainty: our consumers are spending less discretionary income overall

Supply chain problems: we can't currently fulfill orders

Advantageous pricing: we’re having sales & discounts

N/A

Other (please specify)

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* 13. Once stay-at-home orders are lifted and the pandemic eases, how do you plan to invest (time or dollars) for each channel?

	Stop entirely	Decrease a lot	Decrease a little	No change	Increase a little	Increase a lot	N/A
Your website	Your website Stop entirely	Your website Decrease a lot	Your website Decrease a little	Your website No change	Your website Increase a little	Your website Increase a lot	Your website N/A
Email	Email Stop entirely	Email Decrease a lot	Email Decrease a little	Email No change	Email Increase a little	Email Increase a lot	Email N/A
SMS	SMS Stop entirely	SMS Decrease a lot	SMS Decrease a little	SMS No change	SMS Increase a little	SMS Increase a lot	SMS N/A
Google SEM	Google SEM Stop entirely	Google SEM Decrease a lot	Google SEM Decrease a little	Google SEM No change	Google SEM Increase a little	Google SEM Increase a lot	Google SEM N/A
Paid Instagram	Paid Instagram Stop entirely	Paid Instagram Decrease a lot	Paid Instagram Decrease a little	Paid Instagram No change	Paid Instagram Increase a little	Paid Instagram Increase a lot	Paid Instagram N/A
Paid Facebook	Paid Facebook Stop entirely	Paid Facebook Decrease a lot	Paid Facebook Decrease a little	Paid Facebook No change	Paid Facebook Increase a little	Paid Facebook Increase a lot	Paid Facebook N/A
Paid Twitter	Paid Twitter Stop entirely	Paid Twitter Decrease a lot	Paid Twitter Decrease a little	Paid Twitter No change	Paid Twitter Increase a little	Paid Twitter Increase a lot	Paid Twitter N/A
Paid Linkedin	Paid Linkedin Stop entirely	Paid Linkedin Decrease a lot	Paid Linkedin Decrease a little	Paid Linkedin No change	Paid Linkedin Increase a little	Paid Linkedin Increase a lot	Paid Linkedin N/A
Direct Mail	Direct Mail Stop entirely	Direct Mail Decrease a lot	Direct Mail Decrease a little	Direct Mail No change	Direct Mail Increase a little	Direct Mail Increase a lot	Direct Mail N/A

Other (please specify)

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* 14. Regarding where your consumers shop with your brand, how do you think this will change once stay-at-home orders have eased and the pandemic has passed?

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* 15. Regarding how much money your consumers spend with your brand , how do you think this will change once stay-at-home orders have eased and the pandemic has passed?

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* 16. How will you adapt? (select all that apply)

Change what we sell - we’ll sell more essential items

Change where we sell - we’ll still sell in brick & mortar, but make online a bigger priority

Change how we sell - we’ll add more products and marketing resources to our online shop

Other (please specify)

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* 17. What specifically will be the first thing you do for your business once a stay at home order is lifted?

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* 18. How will you know if you’re successful? (select all that apply)

We’ll see our sales rise again

We’ll have rehired laid off or furloughed workers

We’ll be able to pay our bills

We’ll be making more money than we were at this time last year

Other (please specify)

Ecommerce COVID-19 Pulse Check

Question Title

* 1. What is your email address:

Question Title

* 2. What country is your business headquartered in?

Question Title

* 3. What country is your manufacturing based in?

Question Title

* 4. Are you a B2B or B2C business

Question Title

* 5. Which of the following categories mostly represents what you primarily sell?

Question Title

* 6. Pre-Coronavirus, where did you sell your products? (select all that apply)

Question Title

* 7. Since Coronavirus, how have your sales changed across the following channels? (select all that apply)

Question Title

* 8. Once stay-at-home orders are lifted and the pandemic eases, where do you plan to sell your products? (select all that apply)

Question Title

* 9. Pre-coronavirus, where did you market your store and products? (select all that apply)

Question Title

* 10. Since coronavirus, how has your investment (time or dollars) changed for each channel?

Question Title

* 11. How are your sales being affected?

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* 12. If up or down, why are your sales being affected? (select all that apply)

Question Title

* 13. Once stay-at-home orders are lifted and the pandemic eases, how do you plan to invest (time or dollars) for each channel?

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* 14. Regarding where your consumers shop with your brand, how do you think this will change once stay-at-home orders have eased and the pandemic has passed?

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* 15. Regarding how much money your consumers spend with your brand , how do you think this will change once stay-at-home orders have eased and the pandemic has passed?

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* 16. How will you adapt? (select all that apply)

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* 17. What specifically will be the first thing you do for your business once a stay at home order is lifted?

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* 18. How will you know if you’re successful? (select all that apply)

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* 19. What will be your biggest challenges or learning curve to achieving this success?

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* 20. What specific insights or tools can Klaviyo provide that would help you?