Short-Term Care Broker Survey 2020

We defined short-term care (STC) in this survey as a product that is triggered by a policyholder’s inability to perform 2/6 activities of daily living (or is severely cognitively impaired), and provides some coverage for home health or facility care. This coverage typically has benefit periods of less than a year, but through various mechanisms may pay benefits for more than a year if a policyholder does not use their monthly/daily maximums, or if a policyholder needs coverage across many sites of care.

If you have any questions, please contact Robert Eaton at Milliman's office in Tampa, FL:
Robert.Eaton@milliman.com or (813) 282-9262

Question Title

* 1. Contact Information

Name

Company

Email Address

Question Title

* 2. How many short-term care policies did you sell in...?

	2017	2018	2019
Number of policies	Number of policies 2017 menu	Number of policies 2018 menu	Number of policies 2019 menu

Question Title

* 3. What is an approximate average STC premium (i.e. to the nearest $100) across the policies you sold in the past few years?

Please enter your answer as a whole number without a dollar sign or comma (e.g. $3,000 would be 3000).

Question Title

* 4. What is the average issue age of your customers?

Average issue age

Question Title

* 5. What portion of your customers are Female (to the nearest 10%)?

	(%)
Percent Female	Percent Female (%) menu

Question Title

* 6. What portion of your customers purchase joint policies (to the nearest 10%)?

	(%)
Percent of customers who purchase joint policies	Percent of customers who purchase joint policies (%) menu

Question Title

* 7. How would you describe your target market?

Major medical purchasers

Medicare supplement purchasers

LTC purchasers

Life insurance or annuity purchasers

STC only

Other (please specify)

Question Title

* 8. Please list the top 3 carriers of the STC products you sell the most.

Carrier 1

Carrier 2

Carrier 3

Question Title

* 9. Which STC benefit features do you emphasize the most in your sales? (e.g. Inflation protection, daily maximums, elimination period, etc.)

Question Title

* 10. How important is a carrier’s training and marketing materials for you to sell STC products?

Not at all important

A little important

Important

Very important

Extremely important

Question Title

* 11. What 2 product features would you most like to see companies add to STC policies today that would help you sell this product?

Product feature 1

Product feature 2

Question Title

* 12. In your opinion, how much would the following products benefit from an STC rider? STC benefits this product...

	Not at all	A little	A lot
Term life insurance	Term life insurance Not at all	Term life insurance A little	Term life insurance A lot
Whole life insurance	Whole life insurance Not at all	Whole life insurance A little	Whole life insurance A lot
Universal life insurance	Universal life insurance Not at all	Universal life insurance A little	Universal life insurance A lot
Variable universal life insurance	Variable universal life insurance Not at all	Variable universal life insurance A little	Variable universal life insurance A lot
Hospital indemnity insurance	Hospital indemnity insurance Not at all	Hospital indemnity insurance A little	Hospital indemnity insurance A lot
Critical illness insurance	Critical illness insurance Not at all	Critical illness insurance A little	Critical illness insurance A lot
Accident insurance	Accident insurance Not at all	Accident insurance A little	Accident insurance A lot

Short-Term Care Broker Survey 2020

Question Title

* 1. Contact Information

Question Title

* 2. How many short-term care policies did you sell in...?

Question Title

* 3. What is an approximate average STC premium (i.e. to the nearest $100) across the policies you sold in the past few years? Please enter your answer as a whole number without a dollar sign or comma (e.g. $3,000 would be 3000).

Question Title

* 4. What is the average issue age of your customers?

Question Title

* 5. What portion of your customers are Female (to the nearest 10%)?

Question Title

* 6. What portion of your customers purchase joint policies (to the nearest 10%)?

Question Title

* 7. How would you describe your target market?

Question Title

* 8. Please list the top 3 carriers of the STC products you sell the most.

Question Title

* 9. Which STC benefit features do you emphasize the most in your sales? (e.g. Inflation protection, daily maximums, elimination period, etc.)

Question Title

* 10. How important is a carrier’s training and marketing materials for you to sell STC products?

Question Title

* 11. What 2 product features would you most like to see companies add to STC policies today that would help you sell this product?

Question Title

* 12. In your opinion, how much would the following products benefit from an STC rider? STC benefits this product...

* 3. What is an approximate average STC premium (i.e. to the nearest $100) across the policies you sold in the past few years?

Please enter your answer as a whole number without a dollar sign or comma (e.g. $3,000 would be 3000).