Premier Capture Idea...

93% of parents surveyed said that they'd be interested in purchasing professional photos of their children having fun and being active on Premier courses.

This is a huge opportunity to add value to the customer experience, and to up sell our services. 

"Premier Capture" is a new idea we've had to capture those precious moments and memories, which are created every time you deliver a Premier session. 

The process would involve HQ dispatching a professionally trained, DBS checked photographer in to your extra curricular or holiday sessions, who will take a series of photos of the children in action - these can then be printed in a variety of different formats, including our "wow" action poster and mini poster. 

This service will be completely free of charge for franchisees!

We know instant photos are great, so each child will receive a polaroid photo from the day to take home, with a link on the back to direct them to the website where they can choose to purchase their child's photos in different formats online (if they haven't already prepaid). 

Not only will each child take home a free photo to show to their family and friends, they will also receive a free low resolution professional image to share on their parent's personal social media accounts. This is great free advertising at a local level for franchisees - parents will share with their friends on social media, who may then be so WOW'ed that they book their child onto a Premier course too!

This will also increase value for the customer, trigger a surge of engagement on social media (with parents sharing their wonderful photos - which they have been given as low-res digital copies), and add extra "wow" to the customer journey!  

We'd love to hear from you to find out what you think of this new idea... in return, you'll be entered into our prize draw for your chance to win a photo shoot at one of your holiday camps!

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Sample of Action Poster 10x20" 

Sample of Action Poster 10x20" 

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* 1. Do you feel that Premier Capture could potentially add extra value to your business?

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* 2. Do you feel you obtain enough imagery currently to use for marketing purposes?

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* 3. Have you hired a professional photographer before for your holiday camps?

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* 4. If so, what feedback do you have? What feedback did the parents/children have?

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* 5. Can you think of any logistical challenges you may face if taking Premier Capture on board?

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* 6. How do you feel Premier Capture could add value to your business?

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* 7. Please leave your name and email address below to be entered into our PRIZE DRAW!

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Sample of Action Mini Poster A4

Sample of Action Mini Poster A4

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