Rural Consumers
Sligo - Rural Consumers
Survey addressed to consumers living in rural areas.
OK
1.
Where do you live?
Sligo Town
County Sligo
Ballisodare
Ballymote
Collooney
Enniscrone
Grange
Tubbercurry
Other South Sligo locations
Other (please specify)
2.
Gender
Male
Female
Other (please specify)
3.
What is your age?
Under 18
18-24
25-34
35-44
45-54
55-64
65+
4.
What is the average annual income in your family?
Less than €15,000
€15,000 to €30,000
€30,001 to €60,000
€60,001 to €90,000
€90,001 to €120,000
€120,001+
5.
What type of shops do you use for the following?
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Specialised fresh food; bakery, butcher, fish monger, greengrocer
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Supermarkets and convenience stores
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Fashion, footwear and textiles
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Electronics and entertainment; televisions, audio equipment, PC, phones
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Books, toys, newspapers and stationery
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Bar, restaurant, accommodation, offlicence
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
DIY and hardware
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Furniture, lighting and homewares
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Health and beauty
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Fuel
Shops in my area
Shops in Sligo City
Shops in a local town outside Sligo City
Retail park or shopping centre
Online
Other (please specify)
6.
When you buy from shops that aren't local, what influences you the most?
Location
Value for money
Personal attention
Knowledge and advice
No other suppliers
Service or product tailored to the customer
Quick and easy transaction
Easy to make returns or repairs
Ethics and social awareness
Supporting local jobs
Online presence
Loyalty and promotional cards
Well known brand names
Other (please specify)
7.
Which of the following would encourage you to shop locally more often?
Better prices and ways to pay
More modern shops and showcases
A better range of products
Better service
Loyalty cards and schemes
Make it easier to buy from local shops online
Make it easier to return and repair products
More flexible opening hours
Improved ethical and social commitment
Other (please specify)
8.
What type of local shops do you support?
Specialised fresh food; bakery, butcher, fish monger, greengrocer
Supermarkets and convenience stores
Fashion, footwear and textiles
Electronics and entertainment; televisions, audio equipment, PC, phones
Books, toys, newspapers and stationery
Bar, restaurant, accommodation, offlicence
DIY and hardware
Furniture, lighting and homewares
Health and beauty
Fuel
Other (please specify)
9.
How often do you travel outside your local area to buy from other shops (apart from your usual weekly grocery shop)?
Never
Sporadically
Once a year
3-4 times a year
Monthly
Weekly
Daily
Other (please specify)
10.
Where do you usually shop if you do not shop local?
Sligo Town
County Sligo
Ballisodare
Ballymote
Collooney
Enniscrone
Grange
Tubbercurry
Other (please specify)
11.
Which of the following best describes you?
I usually inform myself and then buy in shops
I usually inform myself then buy online
I usually inform myself online then buy in shops
I usually inform myself in shops but buy online
I don't tend to inform myself and buy in both shops and online
I inform myself and tend to buy both in shops and online
12.
In the next 12 months, what is your intention to buy online?
Buy more
Buy less
Buy about the same as usual
13.
What influences you to buy online?
Price and discounts
Easy to buy
Can buy immediately
Open 24 hours
Range of products not available locally
Variety on offer
I can personalise the products
Other (please specify)
14.
In general, what is your favourite place to shop online?
Amazon, ebay and other general online markets
Specialised market places, e.g. technology, food, clothes
Online shops of regular retailers, e.g. Next, Eason, Dunnes, etc.
Other (please specify)
15.
Have you bought online from local or Sligo-based shops in in the last year?
Yes, many times
Yes, a few times
No
16.
Do you follow local shops on social media?
I follow many local shops online
I follow some shops online
No, I don't follow any
17.
Have you bought or sold second hand goods online on sites such as ebay, etc?
No
I've bought online
I've sold online
I both and sold online
Current Progress,
0 of 17 answered
