Listener Supported Radio Development Outlook 2017
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Welcome to the Listener Supported Radio Development Outlook 2017 Statistical Survey
What fundraising vehicles work best for Listener-Supported Christian Radio Stations?
You and possibly one or more of your colleagues may have already completed the Listener Supported Radio Development 2017 Observational Survey. Your responses to that survey have provided valuable insights that Christian radio station leaders can use to improve fundraising.
To provide further insights for your station or network, we are also requesting that your team complete the companion Listener Supported Development Outlook 2017 Statistical Survey which begins on the next page after this Welcome page.
But before you start the online survey . . .
It will likely take a bit of work to dig a number of statistics out of your donor management system. To help with that process, we have prepared an Excel spreadsheet which you can give to your Development Coordinator or Finance Director to complete BEFORE YOU COMPLETE THIS SURVEY. Here is the link to that worksheet: http://www.advocace.com/LSRDOStatWks. To avoid confusion, the worksheet is designed to replicate the exact questions as worded in this online survey even though the question numbers may change a bit. Once the worksheet is completed, you can re-open this survey again and simply transfer the data to the online questionnaire.
Please keep this email handy so you can re-open the online survey after the worksheet is completed.
Your data is safe with us. We will combine your data with those from other radio stations and only report aggregate data for general trends. We will not associate any data point with your station or network without first obtaining your written permission.
If you have any questions about the statistical data requested, please contact Paula Martin at 972-304-1100.
We wish to thank Christian Music Broadcasters for co-sponsoring this research project.
Thanks for investing in the future of Christian radio fundraising by providing the data requested.
Thanks for investing in the future of Christian radio fundraising by providing the data requested.