New realism, new haste - from digital steps to digital footprint
Digital transaction management is finding a place on every insurer’s and bank’s roadmap. Driven by the desire to build a truly 21st century rooted business, improve customer engagement or simply to operate more efficiently, digitization takes many guises. The real benefit for incumbents and disrupters is to be had when live transactions are digitized in terms of cost savings and customer delight. Less manual intervention positively impacts the internal bottom line, and true online delivery will delight – or at the very least not irritate – the customer trying to onboard a new company, open a new service or close a document transaction.
So why is it that still today in the various countries around Europe people can book a holiday in three clicks, order, ride and pay in one but have to take many, many steps to do the same in financial matters. National regulation? Compliance? Because we are used to automating existing processes rather than designing new customer experiences?
This survey addresses the appetite for speed in digitization processes, measures and drivers for success, what customers need and want and what the future could hold for further and deeper digitization. Is it starting today with small footsteps spending tactical money or a first step towards a strategic and connected digital footprint? Participate and get priority access to the results.
The survey will be used to produce a report that will feature only anonymized and aggregated data. Individual responses are strictly confidential and your details will not be passed on to any third parties.
Participants working for a regulated financial services company will be entered in to a draw to win an Apple MacBook Air.