Welcome to Silver Travel Advisor

Thank you for taking a few minutes to  complete our annual survey. You'll be entered into our prize draw to win one of five £50 M&S vouchers plus a range of fabulous travel guides.

Question Title

* 1. Thinking about your holiday plans for the next 12 months (a holiday being a stay away from home of 3 nights or more), how many holidays are you planning to take?

Question Title

* 2. Does this represent more or fewer holidays compared to the last 12 months?

Question Title

* 3. How far in advance do you generally book a major holiday?

Question Title

* 4. What kind of holiday do you particularly enjoy? Please tick up to three preferences.

Question Title

* 5. When thinking about your next holiday where do you first normally look for inspiration?

Question Title

* 6. What motivates you when choosing a travel company to book with? Please tick as many as are relevant to you.

Question Title

* 7. When making a booking, to what extent do you consider particular travel brands as an indicator of reliability and quality?

Question Title

* 8. How do you usually book simple holidays e.g. flights and accommodation?

Question Title

* 9. How do you usually book a more complicated holiday e.g. cruise or escorted tour?

Question Title

* 10. If you visit a travel agent to discuss your travel options which would you prefer?

Question Title

* 11. How much do you typically spend per person on your own holiday(s) in total each year?

Question Title

* 12. Who do you usually go on holiday with?

Question Title

* 13. If you prefer to travel on your own what would your preference be?

Question Title

* 14. If you need accessible facilities when you travel, what are the greatest challenges for you (tick as many as appropriate)

Question Title

* 15. In the past what have been your main complaints about any holiday which was not satisfactory (tick as many as appropriate)?

Question Title

* 16. Have you ever had a problem obtaining travel insurance because of?

Question Title

* 17. Which of these styles of photography would appeal to you most in the marketing materials for a travel company?

Question Title

* 18. Can you say why you prefer the style you chose?

Question Title

* 19. Which social media channels do you use?

Question Title

* 20. How often do you use social media?

Question Title

* 21. Have you taken an Ocean Cruise in the last ten years? (If no, please skip to question 27)

Question Title

* 22. If yes, how many Ocean Cruises have you taken?

Question Title

* 23. Would you take another Ocean Cruise? (If no, please skip to question 26)

Question Title

* 24. If you would take another Ocean Cruise, what would be your main reason (tick up to 3 answers)

Question Title

* 25. Would you do anything differently on an Ocean Cruise next time?

Question Title

* 26. If you would NOT book another Ocean Cruise, why not?

Question Title

* 27. If you have not taken an Ocean Cruise in the last 10 years, why not?

Question Title

* 28. Have you ever taken a River Cruise? (If no, please skip to question 33)

Question Title

* 29. If you have been on a River Cruise before, how many have you taken?

Question Title

* 30. Would you take another River Cruise? (If no, please skip to question 32)

Question Title

* 31. If you would take another River Cruise, what would be your reasons?

Question Title

* 32. If you would NOT take another River Cruise, why not?

Question Title

* 33. If you have never taken a River Cruise, why not?

Question Title

* 34. Have you taken a coach holiday or day excursion in the past three years?

Question Title

* 35. If you were to consider booking  a coach holiday or excursion, what would be important to you? (Please rank in order of importance)

Question Title

* 36. Which of the following features of coach holidays or day excursions are important to you in considering booking? (Select as many as apply)

Question Title

* 37. If you would take another coach holiday or day excursion, would you do anything differently next time?

Question Title

* 38. If you would NOT take another coach holiday or day excursion, why not?

Question Title

* 39. If you have never taken a coach holiday or day excursion, why not?

T